The Success Story of Roberto Santiago

One of the most famous people in Brazil is Roberto Santiago. His endeavors have built a solid legacy for him in his country and beyond. Roberto was born in Joao Pessoa and grew up in this place. He also received his education in Joao Pessoa in various institutions. He first went to Pio X-Marist College and later joined University Center of Joao Pessoa. Roberto attained a degree in business administration.

A degree in business administration played a major role in the person he is today. His education powered his passion for entrepreneurship. Like every other successful individual, Roberto has a story for his journey to success. It did not just happen immediately. Though he had the education and passion, making his dream a reality took time. Roberto had to start with formal employment and find his way forward.

Roberto’s first employment was in Café Santa Rosa, a décor manufacturing company. He gained experience and confidence to start his own company. The company was manufacturing firm making cartons for packaging. The company did well because it enabled him to purchase and invest in real estate. In Joao Pessoa, Roberto bought land and built a prominent shopping mall and named it Manaira. After building it in 1987, he launched it in 1989. The two years were to allow the shopping mall to develop.

Manaira has so many places for entertainment, food and drinks, concert hall, health and fitness, financial institutions and other places. The Domus Hall is quite an attraction for exhibits, concerts, seminars, and conferences among other events. Domus Hall has hosted international events. It is preferred because of having a good sound system and it is also soundproof.

Manaira was not the end for Roberto. In fact, the success of this mall inspired him to build another one. Mangeira was put up in 2013 and also turned out to be fruitful. These two malls have impacted the economy positively in Joao Pessoa. In 2015, Brazil faced an economic crisis but these two investments were not affected. This unexpected turn out attracted investors, this was an additional benefit to the local economy. People wondered how Roberto’s businesses were able to survive the economic crisis. They thought he was somewhat a genius.

The truth is that Roberto had chosen ventures that are perennial. Real estate investment is always profitable throughout the economic climate. Roberto is not yet through with his plans. He is still planning to increase his real estate wealth. The two malls continue to thrive and become even more fruitful. Roberto Santiago is a good example of people who identified what they wanted to do and worked towards achieving it. Dreams may not be achieved immediately but you eventually get there.

 

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